The first Prosumer report of 2025, "Authority vs. Freedom: Which Path Will We Follow?,” explores how people across the globe are navigating today’s overwhelming sense of crisis or “polycrisis” and reveals a global tension between the desire for individual freedom and the need for authority and control. Based on a survey of 14,500 adults in 30 countries, the report finds increasing openness to authoritarian leadership, driven by the fear of disorder and dissatisfaction from democracy.